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Ciao Pulire – a preview of the trade fair

Ciao Pulire – a preview of the trade fair

Italy has much more to offer than just pizza and pasta. This is demonstrated by Pulire, one of Europe’s biggest cleaning trade fairs, which will take place from 23rd to 25th May in Verona. The 2017 highlight? The Window Cleaning Competition for the so-called “1° Trofeo Henry Unger”. Who will be the fastest window cleaner in Italy? We are excited to find out!

Every two years, the specialist audience of the cleaning industry get together in the place where Romeo and Juliet once swore their eternal love for one another over 1000 years ago: Verona. However, the setting is not a picturesque balcony, but rather a 15,000-square-meter exhibition center which has room for around 270 exhibitors.
Current innovations from the industry will be presented under the motto “The Smart Show”.

Complete program
Exciting conferences, amongst others on the topic of “environmentally-friendly cleaning”, will take place across the three trade fair days. The highly-coveted Innovation Award Link: will also be presented.
An international jury will make a decision on the level of innovation of the nominated products in five categories on behalf of the Italian trading company (AfidampFAB). UNGER will be taking part with the UNGER HydroPower RO40C – so fingers crossed!
UNGER will also be presenting its cleaning tools and current product highlights at Stand A5 in Hall 4. Visitors will have the opportunity to test products, such as the new HydroPower RO Filter and the award-winning Stingray indoor cleaning system, live at the event and to ask questions relating to UNGER cleaning tools.

Wanted: Italy’s fastest window cleaner
UNGER will guarantee plenty of action with its Window Cleaning Competition; the prize is the so-called “1° Trofeo Henry Unger”.
All visitors to Pulire can put their window cleaning speed and skills to the test over the three trade fair days – as long as they have registered beforehand.
The rules of the game are pretty simple: three standard windows must be cleaned as quickly as possible and without leaving behind any streaks. The competitors may only use a washer and a squeegee. The fastest window cleaner will be determined on each of the three days. Each daily winner will receive a voucher amounting to 1,000 euros to spend on UNGER products. The overall winner will not only be able to bask in the glory; he/she will also be presented with the coveted trophy, the so-called “1° Trofeo Henry Unger”.

You can find all information about “1° Trofeo Henry Unger” here.

Pulire has made a name for itself as one of the most influential trade fairs around the world – it is definitely worth popping along!


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